Exhibit 1: a Wimbledon promotion for Jacob's Creek, in the Metro newspaper (click for full size)...
"Has partnered with... to bring alive the brand's philosophy"??? Did they just copy this directly from the Account Manager's email? Did the writer know they would be talking to ordinary humans?
Exhibit 2: Taiwan Excellence...
With the best will in the world, I can hardly take seriously an advert that suggests Taiwan is the only country using innovation in product design, R&D, quality and marketing. What IS unique is their description of this as "innovalue". Perhaps that's what they were trying to say.
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