9 Feb 2012

My Work - spec Barnado's copy

This was a copywriting challenge at the School today - to come up with words for a Barnardo's advert to go with the image. The image was from BBH's "fuck off" print ad, but we didn't know this until after we'd produced our version.

This is mine. Note that the Art Direction is mine, i.e. very shoddy, so just concentrate on the words.

(click to see full size)

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