DDB and sympathy

I feel a little sorry for DDB losing the Virgin Media account. According to those in the know, their adverts with Marc Warren - basically product demos with a little flair and quality - had TiVo boxes flying off the shelves. But new Marketing Managers mean new agencies, and so the work went over sharpish to BBH. I'm sure they'll produce more imaginative work. But will it sell more boxes?

In the meantime, here is the last ad out of DDB.

I feel less sympathy for them now.